You can look at it this: this episode is unsolicited financial advice for a $100 million dollar start up.
OR it's free consulting.
Because M thinks Luminary could be leaving money on the table by focusing on the wrong starting point
----
Transcript available on our website: www.miscellanymedia.online/transcripts
Music for this Episode by Sounds Like an Earful: Soundslikeanearful.com
Twitter: @MiscellanyMedia
Tumblr: miscellanymedia
Support the project: www.ko-fi.com/mmstudios
And check out The Oracle of Dusk wherever you are listening to this podcast
Episode 53: Podcast Saga Part 6 - Missteps on the Road to...
Luminary had a troubled launch, but I think a part of it is that no one fully knows what's going on. And no, I'm not just talking about the lack of communication between Luminary and the podcast world.
Luminary unintentionally stepped on landmines of podcasting norms that need to be fleshed out. Maybe the concept can be salvaged. Maybe not, but until we understand what went wrong and what went right, I don't think we can make the judgment call.
Sources:
1. Barnes, Brooks. “With Big Stars and Paid Subscriptions, Luminary Aims to Be the Netflix of Podcasts.” The New York Times, The New York Times, 4 Mar. 2019, www.nytimes.com/2019/03/03/business/media/luminary-media-podcast-app.html.
2. a.“Luminary, Launch, and Licensing.” Hot Pod News, hotpodnews.com/luminary-launch-and-licensing/.
b. Quan, Nicholas. “Luminary's Rough Launch Continues as Another High-Profile Podcast Asks to Be Removed from Its App.” Nieman Lab, 24 Apr. 2019, www.niemanlab.org/2019/04/luminarys-rough-launch-continues-as-another-high-profile-podcast-asks-to-be-removed-from-its-app/.
c. Olson, Mathew. “$100 Million Podcast Startup Luminary's Botched Launch Is Nothing New.” $100 Million Podcast Startup Luminary's Botched Launch Is Nothing New, digg.com/2019/luminary-podcast-launch-mistakes.
d. Benton, Joshua. “L'affaire Luminary Continues with More Podcasts Dropping out and Allegations of Technical Bad Behavior.” Nieman Lab, 25 Apr. 2019, www.niemanlab.org/2019/04/laffaire-luminary-continues-with-more-podcasts-dropping-out-and-allegations-of-technical-bad-behavior/.
3. Crampton, Caroline. “Making Money: Part One.” Hot Pod News, 9 Apr. 2019, hotpodnews.com/making-money-part-one/.
4. Crampton, Caroline. “Luminary Cleans up the Show Notes Links Situation.” Hot Pod News, 7 May 2019, hotpodnews.com/luminary-cleans-up-the-show-notes-links-situation/.
[This wasn't the original source 4, but I elected for this one because it also provides Luminary's explanation for the name thing I keep complaining about. I'm not satisfied with their response given what my situation was, but I think it's something I still should present to you all.]
----
Transcript available on our website: www.miscellanymedia.online/transcripts
Music for this Episode by Sounds Like an Earful: Soundslikeanearful.com
Twitter: @MiscellanyMedia
Tumblr: miscellanymedia
Support the project: www.ko-fi.com/mmstudios
----
Support the caffeine addiction this podcast saga is giving me: www.ko-fi.com/mmstudios
And check out The Oracle of Dusk wherever you are listening to this podcast